SEM PER LEI

Philosophy of Lohèl Mode GmbH

SEM PER LEI - behind this Italian-sounding name is a Düsseldorf company with a focus on production in Italy. The firm Lohèl Mode GmbH is run by company-owner Peter Lohèl and his wife, the designer Sabine Lohèl.

The name of the knitwear and coordinates collection - SEM PER LEI - already suggests its fashion focus: clear, straight-lined and casually feminine. Two, seemingly contradictory poles merge with each other here in the most fascinating way: emphasised femininity and pure, clear-cut design.

SEM PER LEI customers value the high-quality finish of fine materials, sleek and yet so stylish design, perfect knitting technology, wear comfort and individualised fit.

This collection is especially appreciated by women who want to be perfectly dressed in any situation. Whether at work, in company or at home - SEM PER LEI offers garments that always give their wearers that perfectly turned-out fashion look. With colours, shapes and motifs sensitively tuned to each other. Never overloaded by still with some 'bite'.

Complementing the focus on knits is an increasing number of colour-coordinated shirts and off-the-peg garments like skirts, trousers and jackets. Customers are given a variety of harmonious options for coordinating that perfect look.

The focus of trading activities is on Germany although beyond this market Lohèl Mode GmbH also supplies customers in 16 countries in Europe and overseas. 34% of the sales generated by this D¸sseldorf fashion label are accounted for by exports.